What is Marketing? Marketing – What even is it? Where is it? What does it cover? Where does marketing come into things? Well, Let’s take a look at what exactly marketing is and how it’s used pretty much EVERYWHERE! You see, marketing is a fantastic tool that we use every single day in the business […]
Marketing – What is it? Read More »
The Importance of being nice in business… We’ve all been there right, you open your emails and you see that you’ve received a new review for your business – Exciting! So, you click to open it, only to find it’s less than flattering and maybe a little inaccurate. Now, your urges may tell you to
The Importance of Being Nice – Negative Reviews Read More »
Small and medium businesses used to have to build their customer relations and develop their brand via mediums such as door-to-door or face-to-face interactions. They often missed out on the broad-scale advertising available to larger businesses. Yet, the growing world of social media marketing has made the world infinitely smaller. The entirety of the globe
Why I feel social media marketing is a vital tool for small and medium businesses Read More »
When it comes to writing content for social media, there’s a few things to keep in mind. Format, or how your post looks, and works is incredibly important. Let’s work through what exactly ‘Formatting’ is when it comes to writing your content.
Tip top tips for writing content for social media. Read More »
From smiley faces to thumbs up or even down, from monkeys to boats, the use of emojis is endless. The only issue is, how do you use emojis for your business’ social media accounts? It’s important to stand out but equally, you don’t want to ‘dumb down’ your message or make it too silly.
How do I use emojis on my business social media? Read More »
Hello all, so if 2020 taught us anything (other than how to sing a song to wash our hands) it was that marketing your business is more important than some ever believed. Now, of course marketing has always been important, as it is how you market your business that determines who sees it and the customers you get from your hard work. So, here are five top tips to marketing your business in 2021!
Five top tips to marketing your business in 2021. Read More »
Keeping your marketing concise and on topic is particularly important because, focusing on your core message will help to achieve your overall goals for your business much quicker. Make sure your social media messages are concise, to the point and on topic!
How do I keep my marketing concise and to the point? Read More »
Now, there’s a loaded question – How often should I be posting to my business social media accounts? Let us walk you through some ideas to help you decide the best course to take when posting content to your social media.
How often should I be posting to social media? Read More »
Supporting local businesses has always been important to us! Lentil Marketing has started working with Isle of Wight based, Not for Profit (NFP) organisation, A to Z to Me. Founder, Ian Winter, set this ‘support local’ initiative up in the midst of 2020’s COVID-19 pandemic to help support local businesses and communities across the Isle
Lentil Marketing – Working with A to Z to Me, a ‘support local’ initiative. Read More »
What social media platforms are there and how do I decide which is the best for my brand? A common question asked by many small and medium business owners every single day! Let’s take a look and see if we can’t clear things up for you…
Understanding Social Media & which platforms to use. Read More »
